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To boldly go where no advertising academic has gone before

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Kerr, G., Proud, B., Kelly, L. and Mortimer, K. (2012) To boldly go where no advertising academic has gone before. Journal of Advertising Education. 16(1) 1098-0482.
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Creators:Kerr, G., Proud, B., Kelly, L. and Mortimer, K.
Official URL:http://journalofadvertisingeducation.org/
Item Type:Article
Subjects:H Social Sciences > HF Commerce > HF5801 Advertising
L Education > LB Theory and practice of education > LB2300 Higher Education
Schools and Departments:Northampton Business School > Marketing and Entrepreneurship
Date:2012
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