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Items where Subject is "H Social Sciences > HF Commerce > HF5410 Marketing. Distribution of products > HF5415.5 Customer relations"
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Library of Congress Subject Areas
(2)
H Social Sciences
(2)
HF Commerce
(2)
HF5410 Marketing. Distribution of products
(2)
HF5415.5 Customer relations
(2)
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Number of items at this level:
2
.
Article
Kakabadse, A. P.
,
Savery, L.
,
Kakabadse, N. K.
and
Lee-Davies, L.
(2006)
1% for 10%: executive strategies for customer care.
Strategic Change.
15
(2), pp. 103-111. 1099-1697.
Conference or Workshop Item
Kakabadse, N. K.
and
Mostovicz, E. I.
(2008)
Debunking the relationship marketing myth: towards a purposeful relationship-building model?
Paper presented to:
5th International Conference for Consumer Behaviour and Retailing Research (CIRCLE), Nicosia, Cyprus, 26 - 29 March 2008
.
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