Fan, Y. (2009) Corporate communications in China: A preliminary study. Paper presented to: 12th International Corporate Identity Group (ICIG) Symposium, Faculty of Social Sciences, University of Ljubljana, 29 September 2009. (Unpublished)
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Abstract: | Corporate communications on the internet has played an increasingly important role in China, given the country now has the largest number of internet users in the world. The paper reports a survey of 10 Chinese companies. A total of 20 corporate websites were examined using content analysis. Key topics relating to corporate communications were identified and discussed. |
| Subjects: |
H Social Sciences > HD Industries. Land use. Labor > HD2709 Corporations H Social Sciences > HC Economic History and Conditions > HC94 By region or country > HC427.95 China H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > HD30.3 Communication |
| Creators: | Fan, Ying |
| Faculties, Divisions and Institutes: |
University Faculties, Divisions and Research Centres - OLD > Faculty of Business & Law > Marketing and Entrepreneurship Faculties > Faculty of Business & Law > Marketing and Entrepreneurship |
| Date: | 29 September 2009 |
| Date Type: | Presentation |
| Event Title: | 12th International Corporate Identity Group (ICIG) Symposium |
| Event Dates: | 29 September 2009 |
| Event Location: | Faculty of Social Sciences, University of Ljubljana |
| Event Type: | Conference |
| Language: | English |
| Status: | Unpublished |
| URI: | http://nectar.northampton.ac.uk/id/eprint/4160 |
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