Charles, V., Emrouznejad, A., Gherman, T. and Cochran, J. (2022) Why data analytics is an art. Significance. 19(6), pp. 42-45. 1740-9705.
Item Type: | Article |
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Abstract: | Data analytics projects can be like throwing darts in the dark. Problem-centric thinking is vital, argue Vincent Charles, Ali Emrouznejad, Tatiana Gherman, and James Cochran. |
Uncontrolled Keywords: | /dk/atira/pure/subjectarea/asjc/1800 |
Creators: | Charles, Vincent, Emrouznejad, Ali, Gherman, Tatiana and Cochran, James |
Faculties, Divisions and Institutes: | Faculties > Faculty of Business & Law > International Strategy & Business |
Date: | 1 December 2022 |
Date Type: | Publication |
Page Range: | pp. 42-45 |
Journal or Publication Title: | Significance |
Volume: | 19 |
Number: | 6 |
Number of Pages: | 4 |
Language: | English |
DOI: | https://doi.org/10.1111/1740-9713.01707 |
ISSN: | 1740-9705 |
Status: | Published / Disseminated |
Refereed: | Yes |
Related URLs: | |
URI: | http://nectar.northampton.ac.uk/id/eprint/18302 |
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