Fan, Y. (2009) Corporate communications in China: A preliminary study. Paper presented to: 12th International Corporate Identity Group (ICIG) Symposium, Faculty of Social Sciences, University of Ljubljana, 29 September 2009.
Corporate communications on the internet has played an increasingly important role in China, given the country now has the largest number of internet users in the world. The paper reports a survey of 10 Chinese companies. A total of 20 corporate websites were examined using content analysis. Key topics relating to corporate communications were identified and discussed.