Northampton Electronic Collection of Theses and Research

No short cut in internationalisation

Fan, Y. (2010) No short cut in internationalisation. PKU Business Review. May, pp. 120-123. 1674-0734.

Item Type: Article
Abstract: Companies from the emerging markets such as China face great challenges in their internationalisation, a long and difficult process with no short-cut. They must innovate to develop new thinking and skills to win in the global marketplace.
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2709 Corporations
H Social Sciences > HC Economic History and Conditions > HC94 By region or country > HC427.95 China
H Social Sciences > HF Commerce > HF1379 International commerce
Creators: Fan, Ying
Publisher: Peking University
Faculties, Divisions and Institutes: University Faculties, Divisions and Research Centres - OLD > Faculty of Business & Law > Marketing and Entrepreneurship
Faculties > Faculty of Business & Law > Marketing and Entrepreneurship
Date: May 2010
Date Type: Publication
Page Range: pp. 120-123
Journal or Publication Title: PKU Business Review
Volume: May
Place of Publication: Peking
Language: Chinese
ISBN: 1674-4713
ISSN: 1674-0734
Status: Published / Disseminated
Institution: Peking University

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