Langley, A., Kakabadse, N. K. and Swailes, S. (2005) Grand strategies and strategic actions in the pharmaceutical industry 2001-2002. Technology Analysis & Strategic Management. 17(4), pp. 519-534. 1465-3990.
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Information
Abstract:
This paper explores the strategic actions realised by firms in the pharmaceutical industry during 2001 and 2002. The purpose was to develop an empirically derived categorisation of strategic actions and grand strategies from the behaviour of firms that could be used as the basis of a methodological framework for developing understanding of strategic change. Qualitative analysis was used to identify and categorise strategic actions implemented by pharmaceutical firms. Twenty-three grand strategies were identified and are described. Implications for further research in strategy development are discussed.
Subjects:
H Social Sciences > HD Industries. Land use. Labor > HD9665 Pharmaceutical industry
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > HD30.28 Strategic planning
H Social Sciences > HD Industries. Land use. Labor > HD58.7 Organizational behavior, change and effectiveness. Corporate culture > HD58.8 Strategic change
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > HD30.28 Strategic planning
H Social Sciences > HD Industries. Land use. Labor > HD58.7 Organizational behavior, change and effectiveness. Corporate culture > HD58.8 Strategic change
Creators:
Langley, A., Kakabadse, N. K. and Swailes, S.
Publisher:
Taylor & Francis
Faculties, Divisions and Institutes:
Date:
1 December 2005
Date Type:
Publication
Page Range:
pp. 519-534
Journal or Publication Title:
Technology Analysis & Strategic Management
Volume:
17
Number:
4
Language:
English
ISSN:
1465-3990
Status:
Published / Disseminated
Refereed:
Yes
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