No short cut in internationalisation

Fan, Y. (2010) No short cut in internationalisation. PKU Business Review. May, pp. 120-123. 1674-0734.

Information

Information

Abstract:

Companies from the emerging markets such as China face great challenges in their internationalisation, a long and difficult process with no short-cut. They must innovate to develop new thinking and skills to win in the global marketplace.

Subjects:

H Social Sciences > HD Industries. Land use. Labor > HD2709 Corporations
H Social Sciences > HC Economic History and Conditions > HC94 By region or country > HC427.95 China
H Social Sciences > HF Commerce > HF1379 International commerce

Creators:

Fan, Y.

Publisher:

Peking University

Faculties, Divisions and Institutes:

University Faculties, Divisions and Research Centres - OLD > Faculty of Business & Law > Marketing and Entrepreneurship
Faculties > Faculty of Business & Law > Marketing and Entrepreneurship

Date:

May 2010

Date Type:

Publication

Page Range:

pp. 120-123

Journal or Publication Title:

PKU Business Review

Volume:

May

Place of Publication:

Peking

Language:

Chinese

ISBN:

1674-4713

ISSN:

1674-0734

Status:

Published / Disseminated

Institution:

Peking University