Special Session: Towards a global framework for advertising self-regulation

Kerr, G., Dickinson, S., Mortimer, K., Waller, D., Beede, P. and Boddewyn, J. (2013) Special Session: Towards a global framework for advertising self-regulation. In: Proceedings of the 16th Biennial World Marketing Congress. Australia: Monash University. 9780939783168.

Information

Item Type:	Conference Proceedings
Subjects:	H Social Sciences > HF Commerce > HF5410 Marketing. Distribution of products H Social Sciences > HF Commerce > HF5801 Advertising
Creators:	Kerr, Gayle, Dickinson, Sonia, Mortimer, Kathleen, Waller, D, Beede, P and Boddewyn, J
Publisher:	Monash University
Faculties, Divisions and Institutes:	University Faculties, Divisions and Research Centres - OLD > Faculty of Business & Law > Marketing and Entrepreneurship University Faculties, Divisions and Research Centres - OLD > Research Centre > China and Emerging Economies Centre Research Centres > China and Emerging Economies Centre University Faculties, Divisions and Research Centres - OLD > Research Centre > Centre for Sustainable Business Practices Research Centres > Centre for Sustainable Business Practices Faculties > Faculty of Business & Law > Marketing and Entrepreneurship
Date:	2013
Date Type:	Publication
Title of Book:	Proceedings of the 16th Biennial World Marketing Congress
Event Title:	2013 Academy of Marketing Science 16th Biennial World Marketing Congress (AMS WMC)
Event Dates:	17-20 July 2013
Place of Publication:	Australia
Event Location:	Monash University, Melbourne
Event Type:	Conference
Language:	English
ISBN:	9780939783168
Status:	Published / Disseminated
Refereed:	Yes
URI:	http://nectar.northampton.ac.uk/id/eprint/5964

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