Northampton Electronic Collection of Theses and Research

User Attention and Behaviour in Virtual Reality Art Encounter

Mu, M., Dohan, M., Goodyear, A., Hill, G., Johns, C. and Mauthe, A. (2022) User Attention and Behaviour in Virtual Reality Art Encounter. Multimedia Tools and Applications. 1380-7501.

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Mu_etal_MTA_2022_User_attention_and_behaviour_in_virtual_reality_art_encounter_Final (4MB)

Item Type:	Article
Abstract:	AbstractWith the proliferation of consumer virtual reality (VR) headsets and creative tools, content creators are experimenting with new forms of interactive audience experience using immersive media. Understanding user attention and behaviours in virtual environment can greatly inform the creative processes in VR. We developed an abstract VR painting and an experimentation system to study audience art encounters through eye gaze and movement tracking. The data from a user experiment with 35 participants reveal a range of user activity patterns in art exploration. Deep learning models are used to study the connections between the behavioural data and the audience’s background. The work also introduced new integrated methods to visualise user attention for content creators.
Uncontrolled Keywords:	Computer Networks and Communications, Hardware and Architecture, Media Technology, Software
Creators:	Mu, Mu, Dohan, Murtada, Goodyear, Alison, Hill, Gary, Johns, Cleyon and Mauthe, Andreas
Date:	4 July 2022
Date Type:	Publication
Journal or Publication Title:	Multimedia Tools and Applications
Language:	English
DOI:	https://doi.org/10.1007/s11042-022-13365-2
ISSN:	1380-7501
Status:	Published / Disseminated
Refereed:	Yes
Related URLs:	https://pure.northampton.ac.uk/en/public...
URI:	http://nectar.northampton.ac.uk/id/eprint/17021

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