Northampton Electronic Collection of Theses and Research

Browse by University of Northampton Authors

Group by: Item Type | Date
Jump to: 2019 | 2018
Number of items: 2.

2019

  1. Mortimer, K. and Laurie, S. P. (2019) How to achieve true integration: the impact of Integrated Marketing Communication on the Client/Agency Relationship. Journal of Marketing Management. , pp. 1-22. 0267-257X.

2018

  1. Mortimer, K. and Laurie, S. P. (2018) How to achieve true integration: the impact of Integrated Marketing Communication on the Client/Agency Relationship. Journal of Marketing Management. 35(3-4), pp. 1-22. 0267-257X.
This list was generated from NECTAR on Fri Sep 19 02:49:41 2025 BST.