Northampton Electronic Collection of Theses and Research

Items where Subject is "GV716 Sport marketing"

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Conference or Workshop Item

  1. Wilson, J., Liu, J. and Fan, Y. (2009) Surrogate brands - the pull to adopt an ‘other’ nation; via sports merchandise. Paper presented to: Academy of Marketing Annual Conference 2009, Leeds Metropolitan University, Leeds, 07-09 July 2009. (Unpublished)
This list was generated from NECTAR on Tue Oct 7 09:13:31 2025 BST.