Northampton Electronic Collection of Theses and Research

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Jump to: 2010 | 2009
Number of items: 2.

2010

  1. Fan, Y. and Li, Y. (2010) Children's buying behaviour in China: A study of their information sources. Marketing Intelligence & Planning. 28(2), pp. 170-187. 0263-4503.

2009

  1. Fan, Y. and Li, Y. (2009) A study of food buying behaviour among Chinese children. Paper presented to: 38th European Marketing Academy (EMAC) Conference, Audencia Nantes - School of Management, France, 26-29 May 2009. (Unpublished)
This list was generated from NECTAR on Fri Sep 19 01:03:10 2025 BST.