Maher, M. and Paterson-Young, C. (2024) Eco and responsible tourism and effective community engagement: Learnings and considerations from the social enterprise sector in Vietnam. EAI Endorsed Transactions on Tourism, Technology and Intelligence. 1(2)
- Information
Information
Abstract:
INTRODUCTION: In the eco and responsible tourism sector, social enterprises can meaningfully engage with local communities in their pursuit of social impact. As hybrid organisations operating across the public, private, and nonprofit sector, a challenge can be the management of ‘trade-offs’, where market viability and social mission compete for priority. OBJECTIVES: The paper seeks to explore the trade-offs within the eco and responsible tourism sector and how they intersect to impact the organisation METHODS: The research adopts a thematic analysis of data collected from nine social enterprise organisations who partook in semi-structured interviews. RESULTS: Two intersecting axis of trade-offs are presented: how beneficiaries are included in the development of market outputs, and the second on how its social value is dispersed. CONCLUSION: A framework is developed to enable self-reflection and evaluation of the trade-offs and risks involved to social mission and market viability.
Uncontrolled Keywords:
ecotourism, responsible tourism, hybridity, social enterprise, vietnam
Creators:
Maher, M. and Paterson-Young, C.
Faculties, Divisions and Institutes:
Date:
16 December 2024
Date Type:
Publication
Journal or Publication Title:
EAI Endorsed Transactions on Tourism, Technology and Intelligence
Volume:
1
Number:
2
Number of Pages:
1378747
Language:
English
Status:
Published / Disseminated
Refereed:
Yes
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