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Postman Pat and me: everyday encounters with an icon of idyllic rurality

Horton, J. (2008) Postman Pat and me: everyday encounters with an icon of idyllic rurality. Journal of Rural Studies. 24(4), pp. 399-408. 0743-0167.

Item Type: Article
Abstract: It is, by now, well accepted that those of us who live with/in contemporary Anglocentric popular culture are presented, from birth, with manifold icons and imaginings of the English countryside as idyllic. Indeed, the idea that, through such popular representations, we encounter and ‘consume’ this sense of ‘rural idyll’ – and a particular, underlying, ideologically laden set of idea(l)s – has been well rehearsed. However, this paper reflects upon a question which has hitherto been often overlooked: what is the (practical, tangible) nature of this ‘consumption’? Approaching this question, the paper re-presents a succession of encounters with one icon of idyllic rurality: Postman Pat. In so doing, the paper develops an understanding of some complex – and frequently banal, odd, happenstance, taken-for-granted – happenings and practices which are fundamentally part of the ‘consumption’ of ‘rural idyll’
Subjects: P Language and Literature > PN Literature (General) > PN441 Literary history > PN1008.2 Juvenile literature
H Social Sciences > HT Communities. Classes. Races > HT401 Rural groups. Rural sociology
Creators: Horton, John
Publisher: Elsevier
Faculties, Divisions and Institutes: University Faculties, Divisions and Research Centres - OLD > Research Centre > The Centre for Children and Youth
Research Centres > Centre for Psychology and Social Sciences
Date: 1 October 2008
Date Type: Publication
Page Range: pp. 399-408
Journal or Publication Title: Journal of Rural Studies
Volume: 24
Number: 4
Language: English
ISSN: 0743-0167
Status: Published / Disseminated
Refereed: Yes
URI: http://nectar.northampton.ac.uk/id/eprint/1514

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